(CNN) – Another blast from the past in the campaign for a tightly contested House special election in Florida.
Now it's Democrat Alex Sink who is hoping for a nostalgia bounce, bringing in Jon "Bowzer" Bauman from Sha-Na-Na fame to campaign with her.
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Sha-Na-Na, with leather jackets and pompadours, had its heyday in the 70s. But the group still turns out the greaser look and grooves to classic '50s rock.
Bauman's doo-wop through the 13th Congressional District follows an appearance by "Price is Right" host Bob Barker in a TV ad for Republican David Jolly in December.
Sink's campaign said Floridians will this week receive automated calls from Bauman hitting Jolly over his stance on Medicare and Social Security.
Those are key issues in a district that holds one of the highest percentages of seniors in the country.
The special election has gained national attention and a sizable amount of spending from outside groups.
Both sides see the race, which covers most of Pinellas County and parts of St. Petersburg, as a possible bellwether for the 2014 midterm elections. And regardless of whether the race will serve as an indicator for what will happen in November, it will give either the GOP or the Democrats some short-term bragging rights.
The winner of the March 11 contest will fill out the term of Republican Rep. Bill Young, who died in October. At the time of his death, Young was the longest serving Republican in the House.
Young won 58% of the vote in his 2012 re-election but President Barack Obama narrowly carried the swing district that year and also won it in 2008, with 51% of the vote.
Sink, Florida's former chief financial officer, narrowly lost the 2010 gubernatorial election to Republican Rick Scott. Jolly served as a former general counsel for Young and also worked as a lobbyist. There's also a libertarian candidate in the race, who may take votes away from Jolly.
CNN's Paul Steinhauser and Dana Davidsen contributed to this report.