In key Senate race, incumbent releases her first ad
May 4th, 2014
06:00 PM ET
9 years ago

In key Senate race, incumbent releases her first ad

(CNN) - In what's turning into a crucial Senate race that could decide which party controls the chamber the next two years, Sen. Jeanne Shaheen of New Hampshire went up Sunday with the first television commercial of her re-election bid.

The ad airs three weeks after her leading Republican challenger, former GOP Sen. Scott Brown, went up with his first paid spot.

Shaheen's 30-second TV commercial features New Hampshire resident Dwight Clark, a Vietnam War veteran and the former commander of American Legion Post 4 in Keene. Clark worked with Shaheen to bring the Veterans Clinic and Outpatient Center to Keene.

"We've been promised a vets center in the Keene area for 30 years and got nothing. Then Jeanne Shaheen grabbed the bull by the horns and cut through the red tape and got things moving. Jeanne Shaheen got the Keene Veterans Clinic open," said Clark in the ad.

"Jeanne Shaheen gets the job done for New Hampshire," Clark added at the close of the spot.

Shaheen's campaign said the commercial will run for a week on WMUR, the main broadcast TV station in New Hampshire, as well as on cable throughout the Granite State.

Shaheen's first TV ad (she's run some radio spots) stays positive and doesn't mention Brown or any of her other GOP challengers.

But the New Hampshire GOP Monday attacked the senator.

“Like so many other Washington politicians, Jeanne Shaheen has broken her word to the veterans of New Hampshire. When she was running for Senate, she promised to deliver a full-service Veterans Affairs Hospital to the Granite State. Six years later, Shaheen has failed to keep her word and this pledge has gone unfulfilled. Our military men and women put everything on the line for us, and they deserve representatives who will deliver on their promises and not just use them for talking points and sound bites to get elected," said a statement from the state party.

Complete coverage: 2014 midterms

Brown's first spot

Scott's launched his first commercial just four days after formally announcing his campaign for Senate in New Hampshire. The former senator from neighboring Massachusetts sold his home in the Bay State late last year and moved his residency north to New Hampshire, where he owed a vacation home and where he spent much of his childhood.

His first ad was also positive, highlighting his listening tour throughout New Hampshire.

"Scott Brown has almost 300,000 miles on this truck," said the narrator in the spot. "Over the last few weeks, it's taken him all across New Hampshire, listening, learning - and what he's learned is pretty simple: People want an America that leads the world again, a health care system that works for New Hampshire and more good jobs."

Key races to watch in 2014

Outside spending

To date, outside groups have been the biggest spenders in the Senate battle in New Hampshire.

Two of the biggest players when it comes to outside spending, Americans for Prosperity (which is backed by the billionaire industrialist Koch Brothers) and American Crossroads (which was co-founded by Karl Rove), have poured more than $1 million into the race, mostly to attack Shaheen for her support of the health care law.

The Ending Spending Action Fund, a pro-Republican outside group, has also run ads in support of Brown and against Shaheen.

Meanwhile, the pro-Democratic Senate Majority PAC spent almost $200,000 to run ads supporting Shaheen.

Shaheen vs. Brown

The most recent public opinion survey in the race - a WMUR/University of New Hampshire Granite State Poll conducted last month - indicated Shaheen held a 45% to 39% advantage over Brown among likely voters in a potential general election matchup. Shaheen's 6 percentage point advantage was down from a 10 point lead in January. Fourteen percent were undecided in the survey.

The incumbent had a double digit advantage in two polls - Suffolk University/Boston Herald and American Research Group - conducted in late February and early March.

Brown joins three other Republicans who are running for their party's Senate nomination in New Hampshire: former U.S. Sen. Bob Smith, former state Sen. Jim Rubens and conservative activist Karen Testerman. The winner of the September 9 primary will face off against Shaheen, who also served for six years as the state's governor.

Filed under: 2014 • Jeanne Shaheen • New Hampshire • Scott Brown
soundoff (18 Responses)
  1. king

    I hope these american people don't send repubs to office, to keep vacuuming out spenders and hoarding it to the same small slice of people who keeps investing in china.

    May 4, 2014 06:25 pm at 6:25 pm |
  2. Elliott Carlin

    liberal vs liberal. wow.

    May 4, 2014 06:40 pm at 6:40 pm |
  3. navaJohn

    NH doesn't need another Republican Senator. The only way I'd vote for Brown is if he ran against Kelly Ayotte. She needs to go.

    May 4, 2014 06:47 pm at 6:47 pm |
  4. 1776usa2016

    Send that carpetbagger, Scott Brown, packing.

    If Mass. don't want him, New Hampshire doesn't either.


    May 4, 2014 06:47 pm at 6:47 pm |
  5. Vijay

    How come Scott Brown is allowed to enter into race??? Amazing.... FEC should investigate on this and reject his candidature. New Hampshire had become such a dumb...

    May 4, 2014 07:01 pm at 7:01 pm |
  6. garymac

    Terrible mistake if New Hampshire voters are conned by a party that supports racism...

    May 4, 2014 07:13 pm at 7:13 pm |
  7. The Clear Thinking Independent

    There needs to be an ad that debunks the lies about what "Obamacare" is.

    It is NOT a "Government Takeover of Healthcare that gets between a doctor & patient". It is health insurance plans through private insurance companies like Aetna and United Healthcare. These issurance plans are subsidized for low income citizens via a tax credit. If you have an existing plan through your job, you use that instead of one of the other plans offered by Blue Cross / Aetna, etc.

    "obamacare doesn`t make decisions on what your plan is going to deny you coverage for anymore than it makes US Healthcare deny you a gall bladder operation today.

    Brown is attempting to misled voters when he says he wants a :"healthcare plan that works for NH" .
    IF brown has some ideas on how to drop the cost of care under these industry- offered plans [and ALL of them are] then I`d like to hear how he is going to get his obstructionist House GOP`ers to attacks costs with some of those much ballyhoo`d "free market" principles.

    May 4, 2014 07:43 pm at 7:43 pm |
  8. Thomas

    Scott Brown is so handsome , he will win head over heels , especially with Rick Perry as his mentor .

    GQ and Esquire list them both as Delicious !

    Ain't No Stopping Us Now , were on the move 2016

    May 4, 2014 07:53 pm at 7:53 pm |
  9. Marie MD

    Is brown now living in NH in a basement like the twit when he ran in MA?

    May 4, 2014 08:45 pm at 8:45 pm |

    Vote the dem cancers out . With pen point surgery ! Sometimes you have to choose life over death in order to live a little . Wish you the best for you and yours .

    May 4, 2014 09:18 pm at 9:18 pm |
  11. Iamnotfooled

    Koch Brothers are behind Brown. That's all you need to know New Hampshire. Don't let them buy America.

    May 4, 2014 10:55 pm at 10:55 pm |
  12. Jeff Brown in Jersey

    No more Repubs... EVER!

    May 5, 2014 12:53 am at 12:53 am |
  13. J.V.Hodgson

    In their wet dreams will republicans win New Hampshire.
    And why is Scott Brown the lead Republican opponent.... he has not won the primary yet, nor will he in my opinion.
    Shaheen, as a previous governor will win in the current political and economic environment.

    May 5, 2014 01:11 am at 1:11 am |
  14. Dutch/Bad Newz, VA - Take Back the House

    And what specifically has Scott Brown done for New Hampshire other than provide lip service?

    May 5, 2014 08:29 am at 8:29 am |
  15. Joe from CT, not Lieberman

    "Hi, New Hampshire. You don't know me, but I am Scott Brown. I used to not pay attention to you at all, unless I came up for a weekend trip back when I was the Senator from Massachusetts. But, they decided to throw me out of office, so now I want to be the best promoter New Hampshire ever had. Yes, I know some will accuse me of being a 'carpetbagger', but I swear to you, that agreement I have with Rick Scott to move to Florida and run for the Senate from there if I am not successful here isn't completely true!"

    May 5, 2014 09:11 am at 9:11 am |
  16. Gurgyl

    Vote straight Democratic Party, Hillary16.

    May 5, 2014 09:21 am at 9:21 am |
  17. Rudy NYC

    "Scott Brown has almost 300,000 miles on this truck," said the narrator in the spot. "Over the last few weeks, it's taken him all across New Hampshire, listening, learning – and what he's learned is pretty simple: People want an America that leads the world again, a health care system that works for New Hampshire and more good jobs."
    What does driving an old truck have to do with anything? He put a good chunk of miles on the truck campaigning or U.S. Senator in neighboring Massachusetts. New Hampshire lost a lot when Tyco Security moved out of Nashua to Boca Raton, Florida. In other words, the market forces rebalanced themselves.

    May 5, 2014 09:36 am at 9:36 am |
  18. Gunderson

    The clear thinking (Foggy Brain), independent. You either sign up for Obama Care or pay a fine. Your illustereous Big Spending Liberal Government passed the thing and now it is the law until it's repealed. It's getting closer and closer to the old Soviet Union where the State ran everything. However there is delay after delay so the Liberal's can fix the problems. Since most people can't afford Health Care they will get subsities. What are substies? Money from the government or more red ink.

    May 5, 2014 09:42 am at 9:42 am |